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Central European Management Journal

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Year 6/2023 
Volume 31 
Issue 2

Reasons for ignoring versus paying attention to country of origin among consumers of durable goods brands

Marzanna Witek-Hajduk
Warsaw School of Economics

Anna Grudecka
Warsaw School of Economics

6/2023 31 (2) Central European Management Journal

DOI 10.1108/CEMJ-02-2022-0024

Abstract

Purpose – The article analyzes the challenges Slovak businesses and organizations are facing in relation to the Covid-19 pandemic and the resulting human resource management solutions they apply.
Design/methodology/approach – The authors present a part of their research conducted in six Central Eastern European (CEE) countries. Based on timely data, the article presents socioeconomic characteristics of Slovakia and the results of the research “HRM Challenges in Times of the Covid-19 Crisis” conducted among employers in Slovakia. The survey method encompassed 247 Slovakian organizations.
Findings – The year 2020 was an extraordinary one for businesses, governments, and individuals alike. According to the results of this research, Slovak organizations were not prepared for the Covid-19 crisis. Respondents who had a pandemic action plan at the time of the breakout were hardly found. Measures taken to preserve human health directly impacted the way how work is done and organized. This poses significant challenges for both employers and employees. In general, small organizations used cost and staff reduction tools. On the other hand, some of the respondents, mainly large organizations have been using future-oriented solutions, e.g. organizational development.
Originality/value – In this research the authors analyzed the experiences of a Central European country, namely Slovakia. However, the experiences gained and collected here can be useful in the international arena as well.

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APA style

Witek-Hajduk, Marzanna Katarzyna & Grudecka, Anna (2023). Reasons for ignoring versus paying attention to country of origin among consumers of durable goods brands. (2023). Reasons for ignoring versus paying attention to country of origin among consumers of durable goods brands. Central European Management Journal, 31(2), 274-288. https://doi.org/10.1108/CEMJ-02-2022-0024 (Original work published 6/2023AD)

MLA style

Witek-Hajduk, Marzanna Katarzyna and Grudecka, Anna. “Reasons For Ignoring Versus Paying Attention To Country Of Origin Among Consumers Of Durable Goods Brands”. 6/2023AD. Central European Management Journal, vol. 31, no. 2, 2023, pp. 274-288.

Chicago style

Witek-Hajduk, Marzanna Katarzyna and Grudecka, Anna. “Reasons For Ignoring Versus Paying Attention To Country Of Origin Among Consumers Of Durable Goods Brands”. Central European Management Journal, Central European Management Journal, 31, no. 2 (2023): 274-288. doi:10.1108/CEMJ-02-2022-0024.