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Tamara: Journal for Critical Organization Inquiry

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Year 2016 
Volume 14 
Issue 2

The Fold of Commitment – Rereading McGregor and Corporate Community Representation Through Deleuze

Anders Kristensen
Copenhagen Business School

Michael Pedersen
Copenhagen Business School

2016 14 (2) Tamara: Journal for Critical Organization Inquiry

Article contents

Abstract

This paper serves two purposes. First, a rereading of Douglas McGregor’s An uneasy look at performance appraisal serves to show how McGregor’s conceptualization of commitment as a question of integrating personal goals with organizational purpose has helped shape founding the modern understanding of corporate community representation. Second, we suggest that French philosopher Gilles Deleuze’s concepts of fold, desire and interests can be useful in comprehending this modern form of corporate representation already present in McGregor’s text.

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APA style

Kristensen, Anders & Pedersen, Michael (2016). The Fold of Commitment – Rereading McGregor and Corporate Community Representation Through Deleuze. (2016). The Fold of Commitment – Rereading McGregor and Corporate Community Representation Through Deleuze. Tamara: Journal For Critical Organization Inquiry, 14(2), 75-83. (Original work published 2016)

MLA style

Kristensen, Anders and Pedersen, Michael. “The Fold Of Commitment – Rereading Mcgregor And Corporate Community Representation Through Deleuze”. 2016. Tamara: Journal For Critical Organization Inquiry, vol. 14, no. 2, 2016, pp. 75-83.

Chicago style

Kristensen, Anders and Pedersen, Michael. “The Fold Of Commitment – Rereading Mcgregor And Corporate Community Representation Through Deleuze”. Tamara: Journal For Critical Organization Inquiry, Tamara: Journal for Critical Organization Inquiry, 14, no. 2 (2016): 75-83.

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